The directness style is both assertive and persuasive. Individuals with the DI style are direct and are likely to embrace new concepts. They know what they want and have the determination and commitment to achieve their goals. Individuals high in this area will likely be more direct, authoritarian and engage in straightforward communication.
Focus self expression, results
Needs acknowledgement, and persuasion
Emotions impatient, charming
Fears social rejection, lack of control